Case studies

What the work actually looks like

Client names are withheld until each approves attribution. The problems, methods, and outcomes below are real engagements.

Professional services · Mississauga, ON

Moving a 60-person firm off aging on-prem servers

Problem: Two ageing file servers, no tested backups, and a helpdesk that ran through one overloaded office manager.
Approach: Read-only audit, staged migration to Microsoft 365 and Azure, device enrolment in Intune, and a fixed-fee managed support agreement.
Outcome: Server room retired, backup restores tested monthly, and first-response on priority tickets brought under one hour.

B2B SaaS · Toronto, ON

Problem: Support was answering the same forty questions repeatedly, with a rising backlog and slipping response times.
Approach: Retrieval-augmented agent grounded in the help centre and product docs, evaluated against a year of historical tickets before launch, with human escalation on low confidence.
Outcome: Routine tickets deflected at first contact, every answer logged with its sources, and agents freed for complex cases.

Home services · Peel Region, ON

Problem: A regional service business ranked for its own brand name and nothing else, and was absent from AI assistant answers entirely.
Approach: Technical SEO remediation, consistent entity and NAP data, service-area pages, and answer-ready FAQ content with FAQPage and LocalBusiness schema.
Outcome: Growth in non-brand organic enquiries and citations appearing in assistant answers for category questions.

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